Duluth, MN · Serving Minnesota & Wisconsin
Duluth SEO & AI Search Agency
When someone asks Google or ChatGPT who to call, you should be the answer. We help Northland businesses get found in search results, in Google’s AI answers, and in the chat tools your customers already use.
Founder-led · U.S.-based · 200+ WordPress sites built · Millions in Managed Ad Spend
Your customers are asking AI who to hire
Search has changed. In early 2026, about 68% of U.S. Google searches ended without a single click, according to SparkToro’s study of Similarweb data, and Google’s AI Overviews now sit on top of a big share of results. More people skip search entirely and ask ChatGPT, Gemini, or Perplexity for a recommendation.
Here’s the good news for local businesses: people still click when they’re ready to hire. The trick is being the business that shows up in the answer. That’s what we do.
What we do
AI search optimization
Get recommended in ChatGPT, Gemini, Perplexity, and Google’s AI Overviews. We clean up how AI tools understand your business and build the content and listings they pull from. Learn how AI search optimization works.
SEO and local SEO
Rank in Google and the map pack for the searches that bring in work, from “roofer near me” to “best resort on the North Shore.”
Google and Meta ads
Paid campaigns that put you in front of ready-to-buy customers, with tracking that shows what’s working and what isn’t.
Content
Pages, guides, and posts written in plain English that answer real customer questions. The kind Google ranks and AI tools quote.
WordPress websites
Fast, secure WordPress sites built and looked after by a U.S.-based team. See our WordPress services.
How it works
- Audit. We check your site, your Google Business Profile, and what AI tools say about you today.
- Fix the foundation. Listings, reviews, schema, site speed, and the technical stuff that quietly holds you back.
- Publish what Google and AI tools want. Clear, useful pages that answer the questions your customers are asking.
- Measure leads, not just rankings. Calls, form fills, and booked jobs, plus monthly tracking of whether AI tools recommend you.
Serving Duluth, Superior, and the Northland
We’re based in Duluth and work with businesses across Minnesota and Wisconsin: the Twin Ports, the North Shore, the Iron Range, the Brainerd Lakes area, and Northwest Wisconsin, plus clients statewide who’d rather work with a real person they can call.
Who we work with
- Tourism, lodging, and outfitters
- Trades and home services
- B2B, industrial, and professional services
- Small businesses that want a marketing partner, not a vendor
Frequently asked questions
What is AI search optimization?
It’s the work of making sure AI tools like ChatGPT, Gemini, Perplexity, and Google’s AI Overviews understand your business and recommend it when someone asks. It overlaps a lot with good SEO: accurate listings, strong reviews, clear content, and trusted mentions around the web.
Do I still need SEO?
Yes. AI tools lean on many of the same signals search engines use, and Google is still where most local customers start. We treat SEO and AI search as one job.
Do you only work with Duluth businesses?
No. We’re based in Duluth, but we work with businesses across Minnesota and Wisconsin, in person when it makes sense and remotely when it doesn’t.
What does it cost?
It depends on what you need. Most work is a monthly plan with no long-term contract. Start with a free AI visibility check and we’ll give you a clear quote.
How long until I see results?
Fixes to your listings and site can show up within weeks. Rankings and AI recommendations usually build over three to six months, depending on your market and competition.
Want to know what AI says about your business?
We’ll ask ChatGPT, Gemini, Perplexity, and Google the questions your customers ask, then send you a short walkthrough of where you show up and who shows up instead. It’s free, and there’s no pressure.